Where Most Founders Get Stuck
“Everyone says cloud kitchens are low risk. Are they?”
“This franchise looks solid, but is it actually profitable?”
“The location feels right, but the rent feels high.”
“I’m confident in my idea, but I can’t afford a big mistake.”
This uncertainty is not a weakness. It’s a signal that the risk hasn’t been examined properly yet. Every format has its own promises and blind spots.
Cloud Kitchens
Margins often disappear after commissions and heavy discounting.
We test whether your kitchen survives real order volumes, not assumptions.
Franchises
Royalties and hidden procurement fees quietly kill the unit economics.
We independently evaluate the model before you pay the franchise fee.
Dine-in
High fixed costs and rent escalations make scaling dangerous.
We test survival at realistic occupancy levels before long-term leases are signed.
Select Your Track
1. Reality Check
“Should I do this at all?”
One-time / Incl. GST
Method Stress-test unit economics and margins.
Result Clear Go / No-Go view and specific risk maps.
2. Launch Blueprint
“Avoid early mistakes.”
Project-Based
Focus Pre-lease or pre-build stage.
Result Optimized layout and 12-month cash flow.
3. Founder’s Partner
“Don't decide alone.”
Monthly Retainer
Focus Post-Launch Month 1-6.
Action Monthly P&L reviews and pivot support.
Why This Exists
"I built multiple outlets driven by passion and confidence. I ignored early warning signs because I believed execution would fix them. It didn’t."
I am Harsha, a trained chef and three-time F&B founder. DayZero exists so founders don’t have to learn these lessons after signing leases and burning savings.